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How to use it
Enter what you charge, what each sale costs you to deliver, your payment processor’s cut, and anything you spend on advertising to win that sale. The result updates as you type.
How to read your result
Anything under about 30% leaves you nothing to spend on growth. Between 30% and 60% is workable but demands discipline with ad costs. Above 60% you have real room to buy traffic and still profit.
Tip: Run the numbers twice — once with the ad cost you hope for, once with double that. If the second version still works, your pricing is sound.
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Margins look good? Put them to work on a real store.
FAQ
Does this include taxes?
No. It is a pricing sanity check, not an accounting tool. Treat the result as revenue before tax.
What should I put as cost to deliver for a digital product?
Hosting and delivery costs divided by expected sales. For most digital products this is well under a dollar.